STAY GROUNDED, FLY FAST.
From his humble beginnings in LA to the complexities of navigating a career constantly in the spotlight, Russ has surrounded himself with family and friends who are trustworthy and loyal. Essential to maintaining a successful career and incredible life, the people closest to him are the ones who keep him grounded and inspired. Embodying trust, faith and loyalty, the Jordan Why Not? Zer0.4 ‘Trust & Loyalty’ draws inspiration from the symbolism of the colour blue as a reminder to remain true to those most important to you.
2 stacked Air Zoom units in the forefoot deliver the ultimate responsiveness and cushioning. They help optimise the energy return you get out of every step.
The laces combine with strips of webbing in the heel and forefoot. When you tighten the laces, the material engages to help you stay harnessed over the cushioning.
The durable rubber outsole has a new, data-informed tread pattern. It helps keep you low to the ground and ready to react to the game’s changing tempo.
- The outsole is split into sections to help reduce weight by using less rubber underfoot.
- Colour Shown: Hyper Royal/Blue Void/White/Bleached Aqua
- Style: DM1289-401
Jordan Why Not? Zer0.4
Speed is Russell Westbrook’s not-so-secret weapon. He continually out-hustles the competition, building momentum and muscling his way onto the highlight reel. Cue the Jordan Why Not? Zer0.4, the first to feature double-stacked Zoom in the forefoot. It’s an extra-responsive cushioning system that’s designed to help him transform speed into force and focus his attack.